JNS: Noida today has become one of the prominent IT hub providing employment to around 10 Lac people and a majority of people commute through two-wheelers, especially after the pandemic where people are looking for 360-degree protection.
With the rise of two-wheeler riders has also increased the need for good ISI marked helmets. Asia’s largest helmet brand Steelbird Helmet has decided to cash in the biggest hub of north India by opening its another RiderZ Shoppe Retail outlet at Gautam Budh Nagar at Noida.
The RiderZ Shop is a one-stop-shop solution for bikers of Noida, with a range of all new and hi-tech helmets, riders jackets and suits, gloves, goggles and pannier boxes will be available under one roof.
Rajeev Kapur, Managing Director, Steelbird Helmets said, “With 53 road crashes per hour, road accidents in India continues to be highest in the world and the no. of injuries arising because of fake ISI marked helmets.
Keeping that in mind, Steelbird has opened this shopee to certainly bridge this huge gap and also educating people to go for ISI marked helmets only as every single product we are offering will help the riders to drive safely with style.”
Steelbird Helmets is on an Expansion Spree and the Noida Shopee opening is part of the plan. Recently the company has opened its RiderZ shopee in Patna and Ranchi.
Shailendra Jain Global Group President, Steelbird Helmet further explained that“Indian two-wheeler industries has the maximum share of motorcycles, creating a huge market for Biking Gears. However, the riders have hardly any choice if he wishes to buy authentic branded and international quality riding gears.”
At Steelbird Shoppe people will feel the unique buying experience with a combination of technical know-how through the experts sitting in the showrooms to educate the people on the products and their functionalities. These exclusive stores would enable the populace to go through the whole product range, as these stores are positioned as a single-window solution, where customers can choose from the portfolio.
At exclusive stores, they will be able to feel the product with guidance on what kind of product they must go with or what kind of accessories would meet their requirements by the experts sitting in the showrooms. This educative drive will make them choose the right product.
